Google my business is a free business marketing platform made available regionally by Google, lets you manage your business position listing on Google search result and give you extra perks to promote your business.
You can optimize your online presence and position your website to drive more revenue online.
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Why is Google my Business important?
Google my business is provides small business owners with the tools needed to manage their online presence.
It helps to list your business in a way it’s more accessible on SERP pages and you also have an edge over your competitors when you properly optimize your GMB listing.
One of the best ways to create more exposure for your business and drive organic traffic and is through having an effective online presence and that starts with listing your website on business listing platforms.
With Google my business, you can annex your story telling skills to publicise your business so that your prospects can have an inside view of your professional and business standpoint.
What are the benefits of Google my business?
Free to Use:
The benefits of Google My Business is enormous. Most importantly, you don’t have to pay to get your business listed on Google My Business.
It’s absolutely free. Which means you’d need not to spend a dime for your customers to customers to find your business on google search when they search for related keywords.
Everyone is connected to the internet nowadays and that’s the only thing it will cost your prospects and potential customers to find you.
Ease of Use:
Another amazing thing about Google My Business is the ease of use. Google my business like every other tools from Google is easy to use.
Every step from start to finish is very simplified and you do not need any special skills to handle things well on GMB.
The initial step is to fill in all the required details about you and your business and in just a few clicks you can have your go live on Google search results.
Competitive Marketing Edge:
Your google my business page gives you a marketing edge, you can optimize to get your products and services in front of people who have never come across your business before.
Update:
The process of getting your page updated is also very simple, all you had to do is login to your dashboard and supply the new details and instantly you should have your details corrected on the Search engines, in some cases, some updates such as address may need some review from Google to take effect.
Let’s learn how to use it!
How to create a Google my business page
The first thing you need to do is sign up for an account. This will provide you with a personalized URL and give your business its own page on Google Maps.
After signing up, it’s time to add the address of your place of work or any other information that might be helpful in locating your business location such as phone number, operating hours, and other contact information.
You can also upload photos of your business or products to make them more attractive to visitors on Google Maps.
Once you’re all set up, it’s time to optimize the page for search engines by adding relevant keywords that will help people find what they are looking for in a quick manner.”
Promoting your business with Google My Business, what works.
Now let’s go over how you can use this tool for promotion, starting with creating an account and claiming your listings.
1) List/Claim your Business
If your business is not already listed on Google my Business, then you need to create a listing, what this means is to submit your business details to the platform.
You are allowed to manage your business’s appearance on the platform.
You can change its name, address, and the categories it falls in. You also need to add your phone number for matters of urgency or emergencies.
It is important you remember to update these details periodically on a monthly basis as Google refreshes its data from time to time with new listings.
In case there are any changes in your business information, you can update them and save the changes.
You are also given a choice to share any posts on your Facebook or Twitter accounts with the Google My Business platform as well from time to time.
The best thing about this is that it’s completely free for small businesses in Nigeria.
2) Offer up easy access to your business
You can effectively interact with your customers and potential customers using Google My Business (GMB).
It makes it easy for your customers or potential clients to get details of your business contact, navigation and map directions, customer reviews and photos of your establishment.
You can also edit or delete the GMB listing you have created at any time that suits you.
3) A powerful lead generation tool
Google my business is a powerful lead-generation tool that provides the ability to promote and market your business online. In recent times people have been using the search phrase “near me” to easily find businesses that are closed in their proximity.
With Google my business you can promote your products, and services and get noticed in search engine results pages. The app is oversimplified for use by anyone and with the use of Google my business to promote your business in Nigeria you can have an edge over other businesses.
5) Boost rankings on search result
Google is the most popular search engine in the world. It’s also a great way to find local businesses, but it can be hard to get your business on top of the list when you’re competing with big companies like Konga and Jumia.
Google My Business helps to boost your rankings in search results. A free innovative service that helps businesses grow in the local community by linking them with Google.
It’s easy to get your business noticed online. Google my business is a tool that can bring you more customers and help you optimize your page so it’s easier for people to find.
Getting listed on Google my business is essential for small businesses that want to grow their customer base and get more traffic from potential customers searching for products or services in their area. But getting your business listed can be difficult if you don’t know what you’re doing.
Google My Businesses FAQ
A Google My Business page is a simple way for you to claim and update your business listing in Google Search.
Businesses that are eligible for the new can use Google my business feature: restaurants, auto repair shops, dry cleaners, and doctor offices. Schools and almost all businesses whether big or small are eligible to use Google my business as an effective business promotion tool, provided they operate legally.
However, Google has a list of eligibility requirements for businesses that may request this feature.
There are some rather broad categories to qualify if you’re not sure if you’re on one of them:
- Your company has a local presence (e.g., storefronts)
- Your company owns property with address(es) visible from the street map.
- Your company offers products and services that are contravening government policies.
Google My Business Management Service
We’ve got everything covered here at Web Designs NG using our Google My Business Boosters, we’ll help you with every step of this process so that your company will have higher rankings on Google searches within weeks instead of months!
Our team has years of experience helping local businesses just like yours, succeed online by using strategies developed by our SEO experts over time. All plans come with a 100% satisfaction guarantee so there’s no risk involved!
Let’s optimize your Google my business listing.
When it comes to driving more traffic to your physical storefront, Google My Business is a must. While the size of the company and industry may vary, everyone can take advantage of this resource!
With our award-winning team on standby at all times in case you need some help verifying or optimizing your account – we are here for companies worldwide with over 8 years of experience and several million in revenue generated for our clients.
Try us out today! You can call us on 08114900422 or 07020907689. Or use the contact form on our website.
