It’s one thing to attempt to leverage your business’s reach with digital marketing platforms, it’s a different ball game when looking for the perfect tool to manage your ads on social media platforms. If you happen to be an entrepreneur in the latter category, don’t worry MTN Thryve ads have got you.
MTN’s latest partnership with Adbot, an ad-tech company is targeted at small and medium enterprises looking to enhance online visibility. The innovation is designed to maximize the online presence and reach of brands, helping entrepreneurs grow their businesses.
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What is MTN Thryve Ads
MTN Thryve Ads is a comprehensive advertising solution that enables businesses of all sizes to create, manage, and track their advertising campaigns across various digital platforms, including Google, Facebook, and Instagram. With Thryve Ads, businesses can easily reach their target audience, increase brand awareness, and drive sales.
For business owners looking to improve their marketing efforts, MTN Thrive Ads is a great option to consider. Its easy-to-use layout also makes it a top choice for any business owner who wants to experiment with setting up ads themselves without outsourcing operations to freelance digital marketers.
MTN Thryve Ads: Why Should You Care?
A report by Data Objects shows that 67% if SMEs in the country uses social medial for their business; this is Thryve’s specialty. They currently support running ads on social media platforms like Facebook, Instagram X (formerly Twitter), and YouTube, making it a powerful advertising solution.
With MTN Thryve ads, users can take advantage of budget-friendly prices and performance analysis for tracking and optimizing impact. Plans start as low as ₦1,500 per month, giving very little room for excuses when it comes to affordability.
With the numerous challenges constantly being faced by businesses trying to grow with digital ads and the introduction of Thryve, there’s now a proper solution to help tie up the loose ends.
In a press conference for the partnership, Chief Enterprise Business Officer Lyda Saint-Nwafor said:
“As key constituents of the emerging digital economy, it is paramount for SMEs to position themselves effectively across search engines and digital platforms to accelerate growth. Our collaboration with Adbot helps empower SMEs with the essential tools to thrive and excel in today’s fiercely competitive business landscape.”
She further concluded that
“With this solution, and our shared vision for innovation and progress, we will collectively ignite the aspirations of these small businesses, propelling them towards unprecedented growth opportunities.”
At the conference, the CEO of Adbot, Michelle Geere also added:
“This partnership marks a momentous milestone as we venture into Nigeria, a thriving hub of innovation and entrepreneurship. By teaming up with the nation’s largest telecoms company, we have an opportunity to bring our cutting-edge advertising tool within reach of over 40 million MSMEs in the region. This initiative aims to empower small businesses to reach new levels of success in the digital world, and we, together with MTN, are excited to see them embrace the endless possibilities that lie ahead.”
Benefits of Using MTN Thryve Ads
Being a third-party ad manager, it’s expected that it has a lot of plus sides compared to integrated ads managers so it can give some incentives to users. Let’s highlight and briefly discuss some of its benefits.
· Enhance your Website’s Visibility
Thryve allows you to create engaging ad campaigns across social media platforms and reach a wider audience. Using strategic ad campaigns and optimization, users are able to drive targeted traffic that’s more like to convert, boosting your ROI.
· Receive Data-Driven Insights for your Business
Rather than using a scatter-gun approach, Thryve ads provide you with detailed analytics and reporting, allowing you to track the performance of your campaigns and make informed decisions to further improve your results.
· Quick Campaign Setup
With its user-friendliness and accessibility, users with no prior advertising experience can create and launch campaigns. This approach allows SMEs to start small and grow in the advertising world as they grow in their business.
· Ease of Payment
Unlike traditional ad companies and managers that require you to pay with a card, and most times even in dollars, working with Thryve that’s all that hassles away. Users can pay in naira, and even with MTN airtime, making it one of the most affordable and accessible ad managers for Nigerians.
· Continuous Campaign Performance Optimization
While other traditional ad managers will only help you optimize your ads up to when it go live, Thryve Ads provides continuous performance optimization allowing you to maximize the results you get from your subscription plan.
· Budget Friendly
Thryve is set up such that there are multiple plans for whatever category of digital marketer or entrepreneur. More so, any plan you choose far well justifies its price tag.
MTN Thryve ads: Subscription Plans and Prices
MTN Thryve currently has two categories for their ads management services; Google Ads Plans primarily targeting website visibility, and Thryve Ads Which allows you run your ads on all Meta platforms.
Google Ads Plans
This is an ad management program hosted by MTN to help website owners enhance visibility. Once subscribed, you have access to monitor ad performances, allowing optimize your promotional strategies. More so, it’s quick campaign setup, location-specific advertising, and budget-friendly packages make it the all-in-one solution for businesses and websites looking to do promotions for their platforms.
· Bumper
- 10GB Data + 4GB YouTube
- 500 ad views
- 10 clicks
- All for ₦6,000 only.
· Standard
- 2000 Views
- 90 clicks
- All for ₦12,000 only.
· MEGA
- 25GB Data + 4GB YouTube
- 1,500 ad views
- 55 clicks
- All for ₦13,500 only.
· Premium
- 5,500 views
- 180 clicks
- All for ₦20,000 only.
If you have the proper finance and at the same time, not too experienced when it comes to ad management, these are the MTN ad management plans you want to look invest in as they’re guaranteed clicks which overtime, you can use to learn how the entire interface works.
Thryve Ads
MTN pitches this plan as the ultimate advertising solution for all social media marketers. The plan simplifies the entire process of ads application, and approval, and payments. More so, there’s an integrated step-by-step guide; if you’re new to ad management using MTN, you can follow the wizard and setup within the hour.
· Lite
- 3GB Data + ₦1,500 Voice Value
- Up to 2,000 reach on Facebook & Instagram (for 1 day)
- Valid for 30 days
- All for ₦1,500 only.
· Bumper
- 10GB Data + 4GB YouTube
- Up to 10,000 reach on Facebook & Instagram (for 2 days)
- Valid for 30 days
- All for ₦6,000 only.
· Mega
- 25GB Data + 4GB YouTube
- Up to 30,000 reach on Facebook & Instagram (four days)
- Valid for 30 days
- All for ₦13,500 only.
· Basic
- Up to 30,000 impressions on Facebook & Instagram (for 4 days)
- Valid for 4 days
- All for ₦8,000 only.
· Standard
- Up to 50,000 impressions on Facebook & Instagram (for 7 days)
- Valid for 7 days
- All for ₦12,000
· Premium
- Up to 80,000 impressions on Facebook & Instagram (for 14 days)
- Valid for 14 days
- All for ₦20,000 only.
