Blogging is one of the most viable ways to create a passive income online and can also be a powerful marketing tool for businesses at any level and in any industry.
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Why you should start a blog?
Blogging offers you leverage to build your following, generate revenue, and showcase your professionalism in your field of expertise. People in time past and today have used blogging to document their lifestyle journey.
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Starting a blog is not an easy task. You need to create content that is interesting, engaging, and valuable for your readers. In order to do this you will need to research and study the topics that you are going to write about on your blog.
You will also need time and focus in order to make sure that you are producing quality content on a regular basis. If you have these things then starting a blog can be one of the best decisions that you ever made.
What are the requirements to start a blog?
Blogs are made up of mixed types of content such as videos, articles, images, and infographics. Blogs are usually updated regularly by a blogger or writers to share their thoughts and opinions on a variety of topics.
To start a blog you will need a domain name and Hosting, and then blogging software like WordPress. You will also need to choose a domain name for your blog, which can be purchased from a reliable Domain registrar and web hosting provider like WDN Hosting.
Once your account is created, you will be able to create posts and upload images or videos onto your site. You can also customize the appearance of your site using themes that are available on the blogging platform.
Who can start a blog?
A blog can be started by anyone who has a story to tell. It can be a personal blog or a company blog, it can be about a topic that one is passionate about. Starting a blog is easy and there are many platforms to choose from.
It is important to know that the platform you choose will dictate the type of content you create. For example, if you want to start an SEO-friendly blog business blog, then WordPress would be your best option because it offers different features that are geared toward this type of content.
However, if you want to start a mini-blog with posts of less than 50 to 100 words to promote your business online, then Facebook, Instagram, or Twitter may be the best option for B2C businesses and LinkedIn for B2B Businesses.
There are many benefits of starting your own blog as well as some disadvantages such as needing time and commitment in order to maintain it properly.
Blogging Vs. YouTube; Which is more profitable?
YouTube is the second-largest search engine in the world. It has a huge audience and it’s free to use. YouTube has its own benefits and it’s also a great platform for building your personal brand, as well as your business.
But what about blogging? Blogging is still one of the most popular ways to build your personal brand and make money online. The key difference here is control. You have absolute control over your blog and that’s not the case in the case of your YouTube channel, but as long as you follow the platform’s principles, your Channel can be a powerful tool to open up a new world of marketing for your business.
Bloggers are able to generate more traffic than YouTubers because they have more control over their content strategy and they’re not at the mercy of algorithms like on YouTube.
List of BEST Paying Blogging Niches
The list of best-paying blogging niches is a good place to start for anyone who wants to make money blogging. We have compiled a list of the top 10 best-paying blogging niches. The list is based on the average income earned by bloggers in each niche.
- Personal Finance
- Education/Scholarship/Online learning Niche
- News Niche
- Business and Investment Niche
- HMO Niche
- Insurance Niche
- Make Money Online Niche
- Relationship Niche
- Information Niche
Is blogging Lucrative?
Blogging has become a popular way to make money online. Bloggers are able to generate income from their blogs by combining advertising, affiliate marketing, selling their own products, and a host of other blog monetization methods.
Blog Monetization Methods
There are many ways that bloggers can make money, let’s examine some of them below;
#1. Display Ads – Google AdSense
Google Adsense is a popular advertising platform that people use to make money from their blogs. It is free to sign up and create an account. You will need to have a proper blog with some decent posts on it to apply for AdSense.
You can also make money by displaying ads on your blog or site. These ads are usually called display ads because they are shown in a static position on the page and not in a pop-up or sidebar window as some other ad networks do.
In Nigeria, display advertising is not as popular as it is in some other countries, but that does not mean it does not work well here too!
#2. Sponsored Posts
You can make money from blogging in Nigeria by publishing sponsored posts. This is one of the most popular ways to monetize blog content.
Bloggers who have their own brands and target audience are more likely to get sponsorships from companies that would like to promote their products or services through the blogger’s platform.
Companies will pay bloggers a fee for publishing content on their behalf, which is usually based on the number of words, impressions, or clicks generated by the post.
This type of sponsored post is also known as an advertorial and it’s usually marked as such in the article with a disclosure statement that mentions that it was published as part of an advertising campaign.
#3. Domain and Website flipping
Domain and website flipping is one of the most popular ways bloggers make money in Nigeria. Domain flipping is buying domains that have expired and reselling them at a higher price after renewing them.
Website flipping is buying websites or growing them and reselling them at a higher price after they added more value. You can sell a domain on Facebook groups and a platform called Flippa.com.
#4. Mentions
One of the rarest ways to make money on your blog is through mentions and link placement. The blog owner can request a fee for link insertion when approached by blogs or businesses that want to promote.
A backlink is a link on another website that points to your website or blog. These links are important because they allow you to rank higher in search engines like Google, Yahoo, or Bing.
PS: Google frowns on selling backlinks and it can also affect your website when you pass out your ranking juices.
#5. Selling products on your site
There are many ways you can make money blogging in Nigeria. One of them is by selling products on your site. This way, you get to keep all the profit, and you don’t need to pay any commission to an e-commerce site. If you are into fashion, for example, then you could sell clothes on your blog and make a lot of money from it.
#6. Sell digital products
You can use your blog as a digital store where you sell digital products such as ebooks, courses, templates, etc.
#7. Affiliate marketing
Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.
Affiliate marketing is one of the most effective ways to generate income from blogging in Nigeria because it allows you to make money without any upfront investment.
With affiliate marketing, you are not required to buy any products before you start making money. You just need to sign up with an affiliate marketer and create your account on their website.
When someone clicks on your link and buys something, the company pays you a commission for that sale. The commission varies depending on what company you are working with and how much they trust you.
#8. Accept Donation and contribution
Of the not-so-common ways to make money with your blog is to accept donations or contributions, this works by making it possible for your fans and followers to donate to support your blog.
#9. Freelancing
Freelancing is one of the most common ways bloggers make money in Nigeria. Freelancing is when a person offers his or her services to multiple clients, usually on a project-by-project basis.
This means that you can work with different clients, and you’re not bound to one company for all your work.
Some people might think that freelancing is only for people who are really good at what they do, but it’s not true. You just need to be good at what you do and be able to provide value to your clients.
#10. Influencer Marketing
Influencer marketing is one of the most popular ways to make money from blogging in Nigeria. It is a type of marketing in which the advertiser pays a person with a large social media following to endorse their product.
Influencer marketing is a way to monetize your blog. This type of marketing involves the advertiser paying someone with a large social media following to endorse their product or service.
#11. Sell premium content/subscription
Blogging can be done as a hobby or you can make it a full-time job. There are many ways you can make money from blogging in Nigeria, and one of it is to sell premium content r subscriptions to your readers.
Need a Professional Blog?
You need a blog and you need it now. We know how hard it is to create a blog from scratch. That’s why we offering you our blog design service that lets you design your own blog, without any coding experience and also set up your blog for optimum positioning on Search. Call/Whatsapp 08114900422 or Email us, one of our experts will be waiting to discuss how to help you kickstart a professional blog for your business needs.
