What does it take to be successful in today’s business world? If you ask 10 people, you’ll likely get 10 different answers. Some will say that a good product is enough to succeed, while others would argue that the quality of your marketing has just as much impact on your success.
What do most successful businesses have in common though? They all know how to use SEO for their benefit! How important is SEO to your startup or small business? Without it, you’re fighting an uphill battle.
In this blog post, we are going to discuss 7 ways SEO can help your startup or small business grow and thrive online!
A startup or small business needs to use all of the tools at its disposal in order to be successful. One way that you can do this is by implementing SEO services into your plan.
For small businesses no doubt, SEO is no small work. It is hard work with high stakes. You need to be able to make your website show up for the right search terms, and you want people visiting it once they find it.
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How can SEO help SMEs in Nigeria?
Yes, SEO is one of the best ways to reach new customers that many small businesses could not otherwise reach. Simply by implementing a solid SEO strategy, you would be able to have an international presence and get noticed by people across Africa and around the world.
It’s important for businesses in Nigeria as well as many other countries in Africa that are underdeveloped economically to find inexpensive marketing solutions.
A good way of doing this would be through SEO as it doesn’t require any physical cost until a customer has been acquired.
Once they are connected with leads or customers from outside their own country, it becomes much easier for them to build up their business and generate revenues domestically because they’ll end up getting both foreign and Nigerian traffic on their site.
In this world where content is king, what Google’s data-driven algorithms reward with priority placement in search results and ad placement, content is an asset that can serve well SMEs.
Through creating a website that optimizes for SEO goals such as on-page optimization, creation of evergreen writing relevant to the target market, and offsite link building to improve organic rank, SMEs are able to create a presence in Nigeria’s search engine ecosystem as well as the global internet world.
We’ve all been there before. You start a business and have the best of intentions, but it doesn’t take long for financial realities to set in: you need money (or more likely customers) like yesterday. SEO is what will help your company grow so we’re here with our top-level tips!
1) Get Found on Google Map/Business listings
List your company on Google Maps, and make sure you’re properly listed so that it will show up in search.
Do the same for all of the other business listing sites like Yelp and Foursquare to increase visibility.
The first step is to create a profile/page on these sites.
This can be done by simply adding your business name and other relevant information to the site’s search bar or more detailed profile.
These will help you rank higher in Google Maps as well as the listing websites so that customers are able to find you easily!
Google My Business listing is the most important and should be your first focus.
If you’re not listed there, people won’t even know you exist!
Watch out for duplicate listings on Google Maps, Yelp, or other listing sites: Make sure to claim all of them by clicking “Add a new business” at the bottom left corner of each site’s search bar.
2) User-friendly website
Engage the service of a professional Web Design Agency to Design a functional and user-friendly website for your Business.
This is a problem that most businesses face when they are just starting out. They don’t know what steps to take in order to get their business online and being seen by the public.
A good website is the cornerstone of any business. It’s an important marketing tool that can make or break your business. That’s why it needs to be designed by professionals who know what they are doing.
This can be very frustrating, especially for those who have been trying to do it on their own; only to discover that the website they created isn’t doing them any good at all. It’s not getting them any customers or even making sales!
The solution is simple – Hire a professional web design agency with years of experience creating successful websites for other companies like yours. With this service, you will be able to create an attractive website that will help you attract new customers and make more sales than ever before!
Our team will work with you every step of the way, from choosing the template design to customize colors and fonts, until your site looks perfect! You won’t find another web design agency that offers such personalized service at a price this low! Get started today with our free consultation call!
Contact us now for more information about our services and packages!
3) Avoid paying for cheap spammy backlinks
Paying for backlinks is a waste of money.
The problem is that most SEO companies offer backlinks for a few dollars each. These are cheap, spammy links that can get your site penalized by Google and ruin your chances of ranking well in search engines.
You can’t rank on Google without SEO and you can’t get SEO if you don’t have quality backlinks. But it’s hard to find high-quality, affordable links.
Avoid paying for cheap spammy backlinks! Instead, spend the money you would have spent on these links to hire an experienced SEO company like us that will deliver high-quality results without breaking the bank.
We’ve helped thousands of businesses rank their sites at #1 in Google & Bing with our affordable SEO services so don’t hesitate to reach out to us today if you want more information about how we can help you too!
4) Keyword Research and Competitors Analysis
The majority of businesses in Nigeria are failing to leverage the power of search engine optimization (SEO) because they don’t know where and how to start.
Keyword Research and Competitors Analysis for small businesses in Nigeria to leverage for online success.
SEO can be a complicated process, but it doesn’t have to be. You just need someone who knows what they’re doing, and this is why you should outsource your keyword research.
Most of the time, when small business owners think about doing keyword research or competitor analysis they just end up using Google Adwords which is not only expensive but also inefficient because it doesn’t take into account the local context.
We are a team of highly qualified professionals who have spent years working with global brands on their digital marketing strategies. Our services are aimed at helping you get more traffic from search engines (SEO) and build your brand’s reputation online through social media marketing, content creation, influencer outreach, etc.
We do all this by leveraging our expertise in SEO/SEM as well as other growth hacking techniques that we’ve perfected over the years.
Our goal is to help you make money online while building trust and authority around your brand name so that people can find you whenever they need what you’re offering even if they don’t know exactly what it is.
With our Keyword Research and Competitors Analysis report, you’ll get a deep understanding of your competitors’ strategy so that you can grow your business online faster than ever before!
5) Create Amazing Content around the Profit Keywords in your industry
You don’t have enough time to create content that will rank in search engines for the profitable keywords in your niche or industry.
The problem is that you know your niche or industry really well, but creating content around the profitable keywords in your niche can be hard.
If you are new to business blogging and your website or blog has no authority whatsoever, then it’s not easy to rank for those profitable keywords. Even if you do manage to get some traffic from these high competition keywords, it won’t convert into leads and sales because of a lack of trust and credibility.
Your competitors are taking advantage of this and stealing away all of your potential customers by ranking at the top of Google, Yahoo, Bing, and other search engines for these profitable keywords.
You need the right tools and training to create amazing content around the profitable keyword phrases in your industry which will attract more targeted traffic than ever before without spending too much time on content creation. This training course will show you exactly how to do this using proven methods taught by an expert who has generated millions of dollars online through affiliate marketing.
We can help you create amazing content around the profitable keywords in your niche or industry so you can outrank them and drive more traffic to your website.
6) Know your Niche and Outdo the Competition
If you are starting a new business, it can be hard to find the right niche.
Most people try to go too broad and end up with an unprofitable website that never brings in any money. They start with an idea and then try to figure out how they will make money from that idea.
This is backward. You should know what your target customer wants before you build anything or even come up with an idea.
The best way to do this is by using the PIE Framework which breaks down your customers into 3 segments (Problem, Interests, and Emotions) and helps guide you toward ideas that have real value for them.
We’ve put together this guide to help you find your niche, build a site about it, and grow it into a successful business. The real deal is in letting our team of professionals offer winner-driven support to position your business well online.
7) Make Sure Your Website is Properly Structured and Indexed
You want to rank well in search engines, but you don’t know how or where to start.
Most small businesses’ website is probably not structured properly and therefore doesn’t show up in search results.
The internet is a big place, and there are millions of websites out there. So if your website doesn’t have the proper structure and isn’t properly indexed it will be hard for people to find you when they search online.
Not only will this hurt your business sales but it can also be a huge waste of time if you don’t know how to fix it.
With the help of our professional touch, we’ll make sure that you have all the necessary steps completed for Google to index your site correctly. We’ll even check on a regular basis to make sure that everything stays up-to-date!
We’ll make sure your site is structured correctly so that Google knows what your page is about and ranks it accordingly. This way everyone who searches for something related to your business will see your listing on the first page of results.
Your reliable SEO plug to get Three times more Customers online this month
If you are too busy to work on SEO or don’t have the time and resources for all of that hard work in-house, then we can help. Get your free consultation today by calling 08114900422 – our team will be happy to answer any questions!